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Daisy Lowe for Swarovski Launch Party.
parties
1/15/2010
Daisy Lowe for Swarovski CRYSTALLIZED Launch Party.
by Richard Mortimer
This week saw the launch of Daisy Lowe's debut jewellery collection for Swarovski CRYSTALLIZED. Yet another name to add to Swarovski's already bulging list of fashion collaborators (that include Christopher Kane, Giles and Jonathan Saunders), Daisy proved she is more than just a pretty face, turning out a compact showcase of covetable fashion jewellery.
The capsule collection, which includes earrings, a necklace and a bracelet, are inspired by Daisy's love of all things cosmic. "I have always been inspired by the earth and the solar system - especially moons and stars, which is why I used them as inspiration when designing my collection for Swarovski CRYSTALLIZED" she explains.
In keeping with Daisy's pro-active environmental stance, Swarovski will be donating 20% of the proceeds of the sale of every piece to Climate Concern, a UK based charity that educates and empowers individuals about climate change.
A beaming Daisy seemed pleased with her work, and quite rightly so. London's fashion pack seemed pleased with the results too - turning out in force to support the young model. Kim Jones, Katharine Hamnett, Pam Hogg, Lulu Kennedy, Louise Gray and James Long were among the fashion elite knocking back cocktails. A soundtrack of electro pop and rock (provided by the Ponystep team - Jerry Bouthier, Hanna Hanra and Matthew Stone) kept the party going late into the night...
Daisy Lowe for Swarovski CRYSTALLIZED is available from 19th January from Crystallized stores in London and Austria, and also online at:
www.swarovski-crystallized.com
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